#10 - Interview with John Levis(Senior Product Marketing Manager, LogRocket)

In this episode of the B2B Messaging Podcast, featuring Log Rocket's Senior Product Marketing Manager, John Levis. Hear about John's accidental yet rewarding journey into product marketing, which leverages his liberal arts and consulting backgrounds.
Get to know about Log Rocket's customer-centric messaging, which is enhanced by monitoring sales interactions and product team discussions. John stresses the importance of teamwork in product marketing, especially when creating market-facing messages and converting them into compelling website copy.
Hear about Log Rocket's active efforts to fine-tune their messaging, and product launches. Receive useful tips on messaging and the importance of asking deep questions to develop effective marketing strategies.