349 - Exploring the Impact of Technology on Audience Understanding with Joe Schaeppi

In this episode, your host Doug Utberg speaks with Joe Schaeppi, CEO and co-founder of Solsten, about the importance of building human-first experiences and using technology to understand people better. Joe explains how adventure-based psychotherapy uses adventure settings and play to gain insights into individuals' psychology. He also talks about Solsten's focus on games as a means of understanding human behavior and promoting cognitive benefits. He emphasizes the accessibility of games and their positive impact compared to passive media consumption.If you want to know more about Joe's work, click HERE.If you’re a founder or CEO who is value-focused and puts your people first, please apply to be a guest on the show HERE.