Better Marketing Through a World of Data

What do Kim Kardashian, Retail Media Networks, and Rent to own marketing all have in common? If you guessed Jon Davids, I would be amazed that you could piece those three data points together. In this episode of the data says what, we talk WITH Jon Davids. He’s a LinkedIn influencer, an entrepreneur, and an expert in helping businesses thrive. Jon helps us unlock how to hijack attention, and deciding which data to focus on, to understand market avatars (no, it's not about creatures from Pandora).   We’ll also dig into some interesting data behind rented and owned marketing.  As an added bonus, Jon shares some great stories about Kim Kardashian, Crumbl Cookies, building high ROI from podcasts, and Jon’s backstory of becoming an influencer on social media.