Building a Brand:The Orange Theory Fitness Experience - Dan Claps Christian Dadulak

In this episode of the "I Fired My Boss" podcast, hosts Dan Claps and Christian Dadulak interview Chris Elmore, a successful franchisee with multiple business ventures. Chris shares his journey into franchising, starting with his background in advertising and his desire for a more fulfilling career. He discusses his decision to explore franchising, seeking advice from friends already in the industry. Eventually, Chris and his wife took a leap of faith and became franchisees of Orange Theory Fitness, an early-stage brand in their Tampa marketplace.Chris explains the challenges they faced as early adopters, with limited brand recognition and the need to secure funding. Despite the initial uncertainty, Orange Theory's pre-sale period proved successful, helping them build a strong membership base before the official opening. Chris highlights the importance of managing expectations and the cautionary tale of underestimating the time required for municipal permitting, which put their finances at risk. Overall, the episode provides valuable insights into the franchise selection process, the early stages of building a franchise, and the importance of capital and realistic expectations in the franchising journey.Welcome to the I Fired My Boss Franchise podcast, hosted by Dan Claps and Christian Dadulak. Dan Claps is the founder and CEO of Franchise Playbook, a franchise or platform that creates, owns and operates dynamic franchise brands in the mobile services space. His life's goal is to help people just like you fire their boss and become a business owner. Christian Dadulak is a top franchise consultant and co-founder of Real Franchising, a leading franchise consulting firm. And together they're on a mission to help people fire their boss, hire themselves, and live the American dream through franchise ownership.If you want to fire your boss, make sure you head on over to https://ifiredmybosspodcast.com and fill out the form to schedule a no-cost consultation. And if you enjoyed this episode, make sure to subscribe, leave a review and share with a friend who might also want to fire their boss.The I Fired My Boss Podcast is a huge supporter of the International Franchise Association (IFA). If you are a fan of franchising and have an interest in joining the franchise community, the IFA is a great place to start! Learn more here: 
https://www.franchise.org/about-us