Ep029 Sending Emails People Want To Open

85% of my clients need support with growing their email list.But there is no point growing an email list if you don’t send regular emails! Right?
So yes, you do need to know how to grow your email list (and I have an episode on that right here) but you also need to know how to send emails people actually open, that help to grow that know/love/trust with your audience and ultimately so your emails help you to sign clients.
If you’re spending time writing emails, but no one is seeing them… this can be super disheartening but the good news is, there are some simple tweaks you can make to improve this and make it better.
Here are the highlights:
[01:48] How to measure email open rates[03:20] The importance of strategic hooks[04:41] How to write story based content (and why they work!) [05:32] My most opened email ever[07:35] Making your emails relevant [09:26] Using testimonials and case studies to demonstrate your results
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