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Erika Andresen, Just in Case: Building Resilience with Business Continuity Plans - Innova.Buzz 580
Our guest in this episode is Erika Andresen, a business continuity professional, army veteran, lawyer, and professor of emergency management. After a career working in actual disasters with life and death consequences, Erika saw that business owners needed similar services to survive but did not know where to start. Erika started EaaS Consulting, LLC, with the goal of keeping businesses in business. She authored "How to Not Kill Your Business: Grow Your Business in Any Environment, Navigate Volatility, and Successfully Recover When Things Go Wrong," a conversational introduction to business continuity. She has been quoted in Forbes, Dark Reading, Smartsheet, and MoneyGeek.In our conversation Erika and I explore the importance of business continuity planning. The three key points we covered are:how businesses can thrive amidst disruptions, why investing in business continuity is essential and should be considered an asset, and Erika's innovative approach to enable businesses to stay resilient.<br/>Arliss Dudley-Cash, who was our guest on Episode 452 introduced us to Erika.Listen to the podcast to find out more.