Founding Sales: Peter Kazanjy on selling as Co-Founder at Atrium

Peter Kazanjy, author of Founding Sales and co-founder of Atrium, shares sales advice for startup founders and early sales hires.Pete Kazanjy literally wrote the book on founder sales.
As a three-time startup founder, Pete knows the ins and outs of building an early-stage sales team.
On today's episode, Alex and Pete discuss: Pivoting his first startup to TalentBin Writing Founding Sales Evolving past founder-led sales Democratizing sales metrics at Atrium The datafication of sales Building the Modern Sales Pros community