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Launching A Fashion Brand By Leveraging The Power of TikTok with Marshall Conley
Marshall Conley joins the Wavebreak Podcast to talk about launching brands using innovative marketing strategies.In this episode you’ll learn:Creating a real world product based on 700,000 suggestions, 5.5 million likes, and almost a million human beings via TikTok.What is a Discord community and how did it play an important part in Slø’s success as a modern brand. How doing things differently led to huge success for Slø as a fashion brand.Marshall Conley is Chief Marketing Officer & Co-Founder at Slø, functional clothes that last.Links MentionedSloLearn more about Wavebreak: the email & CRM agency for high-growth DTC brandsSponsored by...Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.Recharge — Over 15,000 merchants have launched and scaled their subscription business with Recharge. Be it a curated monthly box, recurring necessities or access to exclusive perks, Recharge powers billions of dollars in annual processing for more than 50 million subscribers.