Meet farmer, Pieter de Jager

In this episode, we’re about to uncover the tale of a farmer who’'s harnessed the power of precision agriculture to unleash the full potential of his land. I’m thrilled to introduce you to Pieter de Jager, an embodiment of the new generation of farmers who are redefining the way we cultivate and care for our Earth.His fervour for precision agriculture and embracing cutting-edge technologies has led him to explore realms of farming that were once distant dreams. With a particular focus on variable fertilisation and precision tools, Pieter showcases the ways in which modern technology can transform even the smallest details of farming, resulting in more efficient resource utilization and sustainable practices.
The episode also underlines Pieter’s role as a torchbearer for a new era of farming. His farm has expanded enormously, not merely to increase production, but to accommodate the surge of potential that technology has to offer. However, Pieter is candid about the expense associated with these advancements, serving as a reminder that while technology can be a game-changer, it also comes with its own set of challenges.