Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#131)

Nathan Barry is the CEO of ConvertKit, an email service provider that's gone from idea to $30M in ARR with zero funding.
Topics Discussed in Today’s Episode: Nathan’s explains his framework: Ladders of Wealth Creation Should you start something yourself or acquire a business Why you should focus on a small niche when competing against a powerful incumbent How he has grown ConvertKit from idea to $30M ARR How he approaches capital allocation and leverage as a bootstrapped owner How to attract talented people when you have less money to offer What aged well and what didn't with Nathan's book Authority  Resources: Nathan Barry ConvertKit Authority  Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook