New Professionalism with Lauren Howard | UYGW040

I’ve been following Lauren Howard on LinkedIn for quite some time, and she is just as passionate and powerful as she is humble and kind. As the founder of two businesses (yes, TWO), Lauren has cultivated her Great Work to help amplify the voices of others, advocating for digital healthcare and encouraging courage and strength in the workplace. Cultivating her following on LinkedIn, Lauren began to share the stories of her own difficulties in the workplace. She was surprised how this prompted others to share their stories. Out of this came new communities and opportunities. Listen in as Lauren reminds all of us, especially us women, that we don’t need a skirt, suit, or high heels to make an impact…a pair of “soft pants” will do just fine.Join us as we discuss:02:18 Virtual health - the digital health and telehealth consulting firm.08:02 The majority of barriers that we have to healthcare are access issues.08:26 How Telehealth bridges the gaps between somebody getting absolutely no care to somebody getting some care.09:50 The huge care disparities, systemic racism and abuse in our healthcare system.12:23 There is a misalignment between what actually is professional and what women are taught they have to be to be professional. 15:30 Lauren’s new site that she’s launching, which is the home of L2.21:25 Why Lauren’s face is nowhere to be found on her new site.22:11 A lot of isolation comes from this idea of “it's just me.”25:02 Lauren’s backstory of feeling “ it was just me because no one else was talking about.”29:19 The surprise, the joy, the comfort, and the camaraderie Lauren experienced.30:18 There is no shame in being a digital-first communicator. 32:39 The biggest challenge in advocating for somebody that's not yourself.About the Guest:Lauren "L2" Howard, President and CEO of ElleTwo Consulting, specializes in clinical operations and healthcare technology.Prior to moving into the healthcare technology space, L2 ran behavioral health and medication assisted treatment clinics. Through that experience, she learned not only about the power of treatment, but the limitations of the current system. She opened a first-of-its-kind behavioral health urgent care in order to cut treatment time down from months to hours. As part of that program, L2 oversaw one of the earlier implementations of an across the board telemedicine strategy to ensure that patients had more flexible access to providers and that care was not limited by artificial boundaries.After 10 years of clinic management, L2 had the opportunity to join the technology world at an emerging telehealth startup. During her five years, she built the operations teams from contract execution throughout the life of the agreement. She oversaw implementations, growth, customer support, training, content development and novel support programs that prioritized white glove service for physicians.In her career, L2 has•   Built a first-of-its-kind behavioral health urgent care•   Facilitated launch of a coast-to-coast virtual recovery program•   Implemented telehealth solutions for hundreds of organizations throughout the country•   Designed strategy and operations protocols for startups in the healthcare tech space•   Created go-to-market and market fit strategies for startups and healthcare companiesAt ElleTwo Consulting, L2 marries her experiences to provide infastructure design, market fit insights, implementation strategies, growth models and more to healthcare and allied healthcare companies. She works with groups around the globe to help direct strategy and advise on growing digital health technologies and programs in a post-pandemic world.New ElleTwo: https://www.elletwo.com/C