"It's like running up a down escalator" CEO of BC Food and Beverage James Donaldson talks about member challenges, being a not-for-profit industry association representing food and beverage manufacturers in British Columbia.

"It's like running up a down escalator"  CEO of BC Food and Beverage James Donaldson talks about member challenges, being a not-for-profit industry association representing food and beverage manufacturers in British Columbia. Find James here: https://www.linkedin.com/in/jamessdonaldson/If you're in BC, you should be signing up to be a member of BC Food and Beverage. https://bcfb.ca/ Sign up to our newsletter: www.thiscommercelife.com