Retail News Flash vom 6.7.2023

News aus dem Handel - fachkundig kommentiert English short version: Good news for the forests and the climate, bad news for the DHL Group: advertising mail is to disappear from household letterboxes: Deutsche Post wants to discontinue the brochure bundle "Einkauf aktuell". The reason for this is increased costs, for example for paper and energy, the Bonn-based DHL Group announced on Monday. The product will be phased out on 1 April 2024.Since 2003, the bundle of brochures has been delivered to up to 18 million households on Saturdays.REWE issued an almost identical announcement a week earlier and is celebrating its decision with a major advertising campaign.The DIY chain Obi has already stopped distributing advertising brochures since October 2022. The fact is 3 things: consumers are less and less interested in the brochures because they are interchangeable, boring and no longer up-to-date and furthermore, the production costs have risen immensely in the last 2 years and the companies have looked for other advertising channels that are cheaper and, above all, more up-to-date.28 billion printed advertising brochures would be distributed unsolicited into German letterboxes every year. The european retail ( EU 27) reached around 2,83 billion Euro in 2022 which is an increase by 6,5% compared to the year before.The highest increase were seen in the more eastern countries of the EU, led by Slovakia (+23%), Bulgaria (+19,4%). This is mainly driven by the high inflation rates as well. Compared to this image, Scandinavia grew way less. Finnland only grew by 3% and Denmark only 0,5% Shein plans to go public in New York, so sources say. This could mean the biggest chinese public offering in the USA since Didi Global in 2021. New Aquazzura Bond Street Boutique is open. The new location houses all of the Florence-based brand’s collections – shoes, jewelry, and the still-new bags and home ware lines.The store’s design was created by Edgardo Osorio – the creative director and founder of the Aquazzura brand – and implemented by Dutch artist and interior designer Marie-Anne Oudejans. For the interior design, they chose a Mediterranean-inspired color palette tied together by the brand’s signature stripe motif. Each of the three floors features a distinct color scheme with hand-painted decorations – Aquazzura is presented as a lifestyle brand with its expanded product range. Textiles, porcelain, modern table accessories are all made in Italy and hint at Osorio’s passion for interior design and table art.He has a long history with London, having trained at both the London College of Fashion and Central Saint Martins." The interior design is minimalist, bright and understated, with the Burberry pieces given prominence and impact.The store offers a comprehensive shopping experience and houses men’s and women’s fashion, eyewear, footwear and accessories. There is a strong focus on leather goods as well as a brand new VIP area.The location at 21-23 New Bond Street marks the launch of new creative director Daniel Lee who, with CEO Jonathan Akeroyd, is ushering in a new era for the company. Commenting on the reopening, Jonathan Akeroyd said the store “showcases our beautifully crafted products in a luxurious environment that connects our customers to our brand and our unique heritage.Foot traffic is increasing on Bond Street and the world’s biggest luxury brands are relocating or expanding their existing locations, so the timing of the label’s reopening is well timed. """Kim Kardashian's underwear label Skims is set to open its first brick-and-mortar stores next year, with plans for retail expansion in the U.S. and abroad. Skims will open its first flagship store in Los Angeles in the first half of 2024, followed by a second opening in New York. The 460-square-foot Los Angeles store will be located in West Hollywood on Sunset Boulevard near streetwear stores like Supreme and Kith. According to Skims co-founder and CEO, ""You want to