Securing the bag with Caleb Ulffers

Caleb is founder and CEO of Haven Athletic: organized gym bags for athletes. Included in this episode:Caleb's career journey to the moment that started Haven AthleticChallenges the company faced from early days of starting the business to nowThe power of networking & not giving upHaven's approach to marketing & how they're thinking about product developmentBenefits of starting out in DTC vs. retailHavens approach to marketing for growth stage e-com brandsFollow Caleb on TwitterCheck out Haven AthleticsStay in touch with Daniel on LinkedIn