The Factory Founder Podcast EP5: Predictive analytics for better healthcare with Alex Musyoka

Alex Musyoka is the Co-Founder and Chief Commercial Officer of Viebeg Medical. Viebeg Medical is building modern tools for stakeholders in the medical supply chain to ensure improved availability and accessibility of medical products in Africa.In this Factory Founder Podcast episode, we explore the inspiring story behind the founding of Viebeg, a company dedicated to solving the continent's critical medical product supply gap. With a focus on saving lives and improving healthcare outcomes, Viebeg has developed innovative solutions in three key areas: financing, health demand simulation models, and predictive analytics. What to look forward to in this episode: Why Viebeg are tapping into the healthtech and medtech industry despite premature market conditions [01:36] The state of "just-in-time" medical supply in Africa [03:33] How predictive analytics can be leveraged to deploy medical supplies [05:01] Viebeg's customer acquisition strategy [06:03] The customer validation, assumption and hypotheses journey [07:59] What product market fit looks like for Viebeg [10:26] Viebeg's success metrics [11:40] Expansion journey across Africa's different markets [12:43] Viebeg's competitive advantage [15:32] What the next two to three years look like for Viebeg [16:35] CONNECT VIA SOCIAL MEDIA:Connect with Alex Musyoka on LinkedIn. Tell us... What lessons stand out from this episode?  What questions would you like us to ask Founders on a future podcast? Let us know via our social media pages:Linkedin: Founders Factory Africa
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