The Future of Ghostwriting and Community Building with Bruce Kasanof

If you're looking to scale your business through podcasts, get invited on our CEO Wisdom podcast OR drop Charles a message on his Linkedin: linkedin.com/in/sdr-as-a-service
In this enlightening podcast episode, Charles welcomes Bruce Kasanoff, a seasoned ghostwriter, to discuss the nuances of ghostwriting and the power of community. Bruce, who primarily focuses on social media content, shares his experiences working with CEOs and founders of small to medium-sized businesses. He emphasizes the importance of authenticity and personal touch in content, contrasting it with the potential content explosion due to AI tools like GPT. Bruce also touches upon the challenges of building genuine communities and the significance of shared context among members. The conversation takes a turn towards the role of AI in outreach and the balance between automation and personalization. Bruce's perspective on Elon Musk's approach to communication and his treatment of Twitter employees provides a thought-provoking end to the discussion.
If you're looking to scale your business through podcasts, get invited on our CEO Wisdom podcast OR drop Charles a message on his Linkedin: linkedin.com/in/sdr-as-a-service