Where hypergrowth comes from

1 Views· 09/19/23
The Revenue Formula
The Revenue Formula
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Hypergrowth is fascinating - but where does it come from?Hint: It's not sales, and it's not marketing. Find out in this episode. (00:00) - Introduction (02:08) - Where does hypergrowth come from? (05:37) - The forgotten child of GTM (09:10) - When is it time to focus on customer experience? (12:02) - Who's enabling CS? (14:00) - Where's the most expensive headcount? (17:24) - Reporting depth: Renewed or churned (20:11) - What kind of software? (21:17) - Bound by margin (24:48) - What about the price? (28:06) - Can we have some marketing?

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