WII 125: How to Book Luxury Weddings with James x Schulze

“Who are you?” “What do you need?” “How can I help you reach your goals?” These are the kinds of questions that can elevate your business and bring you closer to your dream clients.  In today’s episode of Wedding Industry Insider, we’re learning how building authentic relationships can help you book more creative and high-paying weddings.  James Christianson and Otto Schulze are the founders and co-owners of James x Schulze, a luxury wedding photography brand that was named one of the Top Wedding Photographers in the World by Harpers Bazaar. They also help others break into the luxury market through Sage Journey, their training program that’s tailored for wedding photographers.  In this week’s episode, we get great advice from James and Otto that will help all wedding vendors –  especially planners – elevate their work and appeal to high-end clients.   Best of all, you can put their advice to work today. After listening to this episode, you’ll have a list of tasks that will help you move into the luxury market.  Here’s some of what you can look forward to in this interview: Learn what to say to clients and fellow vendors so that you stand apart from your competition (Spoiler alert: it’s not a sales pitch!) How to set up meetings with 50 (or 150!) of your dream collaborators this year Simple and meaningful ways you can add value and elevate your work The big change that allowed James and Otto to channel their creativity through their business, not just their photography! And of course, their #1 piece of advice for wedding professionals To hear James and Otto’s interview, you can press the play button above. And be sure to subscribe to our podcast in iTunes,