020: B2B content marketing, what quality content means, and Fractional Marketing Directors w/ Amanda Natividad

Amanda Natividad talks B2B marketing, high quality content metrics, AI, and fractional marketing directors.Here’s what you’ll learn:• How to create high-quality B2B content that connects with users' pain points
• The importance of organic marketing and creator partnerships
• The potential pitfalls of relying too much on the Google-Facebook duopolyAnd much more