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#14 | 5 Growth Murdering Mistakes, Podcasters Make With Their Intro and Outros & What To Do Instead
Getting thousands of listeners per episode might sound impressive.But are they truly engaged?Here's a revelation:
Having passive listeners can negatively impact your retention time Podcast SEO ranking on Apple and Spotify.
Streaming platforms thrive on listener engagement and app usage.
When your show doesn't achieve this, sharing your content becomes less likely.Growth becomes an uphill battle.
Word of mouth won’t exist!
Engagement remains lackluster.
Listeners remain and won’t become patrons, clients, or customers.
And here's the kicker – Even with top-tier content (like yours), might still have a low retention time.
Why? Because something more potent than content influences whether listeners stick around till the end.
And it’s something most podcasters overlook or throw together based on what they see others doing. Never creating a framework to hook and engage new listeners.
I’m talking about your introduction.
How can you enhance the odds of listeners staying till the end and hearing your call to action?
Without hearing your call to action, how can they stay connected with you?
So in this new episode, we breakdown:
Why starting your podcast episodes with ads and guest bios repels new listeners<br/>
5 growth murdering intro and outro mistakes podcasters make that cause slower growth and how to fix them
How to leverage the 3 benefits framework at the beginning of your intros that gets listeners to stick around till the end
A simple tweak you can make today to get more listeners to take your calls to action<br/>
If you’re ready to level up the production of your show and learn simple changes you can make today to attract engaged and retain new listeners, scroll up and click play!
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