17. Building a Minimum Lovable Product (MLP) with minimum effort

Julia has received a suggestion to talk about how to quickly validate an idea, and Andreas is thrilled to do a full on deep-dive into minimum viable products.

They end up speaking about when it makes sense for a minimal product to be viable vs lovable, and share anecdotes from when they were running their companies and launched MVPs.

Alumni company of the week: Beachhallen Tropical AB

Hosted by Julia Delin & Andreas Johansson

Edited by Victor Ganguly

Responsible publisher: Lars Strannegård