A Million Reasons To Get A Moving Truck

What sets you apart from your competition, and if you say "I care about my customers," you are exactly the same as all of the rest. Today we talk about how to stand out, and how to make sure people know you are actually different.ResourceCheck Out Her WebsiteReal Estate Marketing DudeThe Listing Advocate (Earn more listings!)REMD on YouTubeREMD on Instagram<br />Transcript:00:05:04:20 - 00:05:32:18UnknownSo how do you attract new business? You constantly don't have to chase it. Hi, I'm Mike Webster, Real Estate Marketing Dave. And this podcast is all about building a strong personal brand. People have come to know, like trust and most importantly, refer. But remember, it is not their job to remember what you do for a living. It's your job to remind them, Let's get started.<br />00:05:35:22 - 00:05:54:00UnknownWhat's up, ladies and gentlemen? Welcome to that, brother. Let me start that over. What's up, ladies and gentlemen, welcome to another episode of the Real Estate Marketing Dude Podcast. Folks, what we didn't do here to start on my mike on today, it's like the only the third time I've ever done this in my life. But I do have a earpads earpods and I think you could hear me just fine.<br />00:05:55:01 - 00:06:14:07UnknownDude, the phone, the markets change quite a bit, you guys. And what I want to share the rest of the year, I'm actually just going to dedicate towards sticking out, doing things different. What do you do now? Because the one thing that you have to do is change your marketing along with it, because if you're still doing the same shit you did six months ago, well you're going to go out of business.<br />00:06:14:07 - 00:06:34:05UnknownAnd so the latest news, about 60 to 80000 realtors have already done just that. And when a shift happens, you either shift with it or you shift right out of it. And this will be my second and a half shift I think I have had over the last 20 years. So I always get emails and people pinch me to come on this show every week.<br />00:06:34:14 - 00:06:51:22UnknownAnd this one was pretty cool. So I wanted to have her on and share with us what she's doing. But I'll give a quick intro and I'll let her tell her tell you a little bit more. But in short, they have taken a truck rental company, re-engineered it, and almost sort of like partner with people on marketing and advertising.<br />00:06:51:22 - 00:07:10:08UnknownIn a sense, she's going to explain her whole process. But the reason why I wanted to do this show was I remember I was right when I moved to San Diego. I was driving down the street and I saw a realtor doing an open house, but it wasn't a typical open house. What they actually were doing is they had a taco truck outside the open house and they threw a damn taco party.<br />00:07:10:15 - 00:07:27:03UnknownNow that was one of the best open houses I've ever seen, but I instantly thought to myself, like, what should if this they're sticking out, they're doing something different on just an open house. And the reality is just the type of stuff you need to do in a market like this. People will remember how you do it, not what you do.<br />00:07:27:03 - 00:07:44:19UnknownAnd everyone in their mother has a real estate license that does not give you the legal right or any right to go out and make $1,000,000 gives you a legal right to technically sell a house and collect money for it. So without further ado, we're going to go ahead