Attention Factory: The Story of TikTok and China's ByteDance by Matthew Brennan

In this episode, Matthew talks about why did he write Attention factory, how Shein got to $10 billion in revenues ranking above Amazon, Why was TikTok banned in India and why did trump want to split Tiktok from Bytedance, the rivalry between Tencent and ByteDance, growth hacks did Bytedance do in order to grow their market, expansion strategy in Japan, and much more!