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Creating Spaces For Belonging And Connection With Carrie Melissa Jones | BJT12
In this episode, we are joined by the remarkable Carrie Melissa Jones, an entrepreneur, author, researcher, and trusted advisor to community-led businesses. Carrie's mission centers around fostering a profound sense of belonging for people, and throughout our conversation, she shares invaluable insights and experiences from her community management journey.
(00:00) - Intro
(03:40) - Creating Belonging: Carrie's Mission in Community Management
(04:27) - Discovering Community Management: Carrie's Serendipitous Journey
(08:14) - Making Connections: Exploring Communities Through Personal Interests
(10:22) - Unexpected Lessons: Insights from Carrie's Experience Building Communities
(11:30) - Thriving Together: The Essential Ingredient for Community Success
(13:39) - Don’t Put Leaders On a Pedestal
(19:13) - Venturing into Consulting: Advice for Community Managers
(24:45) - Community For Creators V.S. Community For Enterprises: Biggest Differences
(26:52) - Navigating Tough Conversations: Strategies for Community Managers
(31:26) - Virtual V.S. Physical Communities: Is There a Difference?
(34:34) - Community Management Trends
(44:04) - If You Really Feel Compelled By The Work You Do, Stick With It Regardless Of How Tough Things Are
(45:25) - Outro
Carrie’s Bio
Carrie Melissa Jones is an entrepreneur, author, researcher, and advisor to community businesses. She has helped hundreds of organizations build thriving online communities that further their success—including Airbnb, Google, Microsoft, Project Management Institute, two U.S. presidential campaigns, and small businesses and non-profits worldwide. In addition, she is the co-author of the book Building Brand Communities with Charles Vogl and holds an M.A. in communication with a concentration in virtual communities.
Before founding The CMJ Group, She was the Founding Partner and COO for CMX Media (acquired by Bevy Labs), a unique “community of community builders” that provided training, events, and programs for community builders worldwide.
In 2016, Salesforce named Carrie as one of three experts to follow in community management, and her work and writing have appeared in Business Insider, Venture Beat, Convince and Convert, The Next Web, First Round Review, and Creator by WeWork.Referenced
Tanya Geisler Imposter Complex: https://tanyageisler.com/
Book | Emergent Strategy: Shaping Change, Changing Worlds by Adrienne Maree Brown https://www.amazon.com/Emergen....t-Strategy-Shaping-C
The Gottman Institute: https://www.gottman.com/profes....sionals/training/bri
Quote | There is nothing either good or bad, but thinking makes it so - William Shakespeare
Book | Building Brand Communities: How Organizations Succeed by Creating Belonging by Carrie Melissa Jones and Charles Vogl https://www.amazon.com/Buildin....g-Brand-Communities-
Book | Facilitating Breakthrough: How to Remove Obstacles, Bridge Differences, and Move Forward Together by Adam Kahane: https://www.amazon.com/Facilit....ating-Breakthrough-O
Book | The Art of Gathering: How We Meet and Why It Matters