DAP UPSKILL: Benefits of Leveraging a User Centric Digital Adoption Platform for Engineering and Product Management Projects

In this insightful episode of the Digital Adoption Show, titled "DAP Upskill," the speakers talk about technology adoption life cycles and their relationship with user-centricity. The podcast features Achyut Krishna, Senior Director of Engineering at Whatfix. He is responsible for the Digital Adoption Platform (DAP) product line. Achyut brings over 15 years of experience in the field to the discussion.Achyut explains that his engineering team utilizes a variety of software tools, such as Jira for change management, Git for source code management, and Jenkins for development operations. He emphasizes that the traditional boundaries of engineering roles are evolving, with engineers now required to understand and use multiple tools to ensure a seamless customer experience.The conversation delves into the concept of digital adoption and how DAP platforms enhance user-centricity. Achyut highlights the importance of tailoring content to specific user roles and functions to maximize its impact. He shares an example of how DAP can be used to bridge the learning curve when introducing new tools to the engineering team, ultimately improving productivity and customer satisfaction.The interview also touches on measuring the effectiveness of DAP in enhancing user experiences, emphasizing the importance of feedback and user tracking. Achyut underscores the need for a user-centric approach in designing and implementing DAP, allowing users to focus on what is relevant to their roles.Achyut concludes by highlighting the evolution of user-centricity as a central philosophy in their approach to DAP development and future initiatives aimed at further enhancing the user experience. The second guest on the podcast is Anuraag Hota, who leads product management at Whatfix. Anuraag introduces himself, highlighting his eight years of experience in the field and his passion for solving user pain points and improving product adoption.The discussion centers around the user-centricity of Digital Adoption Platforms (DAP) and their role in minimizing the technology adoption lifecycle for end-users. Anuraag shares insights about the software tools used by his department, including Jira and Product Board, emphasizing how these tools improve productivity and facilitate feedback collection from various teams.The conversation delves into the concept of digital adoption and how DAPs help users onboard smoothly. Anuraag mentions the importance of guiding users in their initial interactions with a product and highlights the role of DAP in simplifying this process.Anuraag elaborates on how he and his team are end-users of DAP while building these platforms. He discusses how DAPs like Whatfix increase their efficiency by automating tasks, streamlining workflows, and reducing internal support costs.The discussion continues with Anuraag's advice on getting the most out of DAP. He emphasizes the importance of focusing on user objectives, identifying pain points, and personalizing content rather than overwhelming users with generic pop-ups and messages. Anuraag encourages users to approach DAP strategically to achieve a higher return on investment.Overall, the conversation highlights the significance of user-centricity in DAP and offers valuable insights for users looking to leverage DAP effectively in their organizations.