David Berkowitz on AI in marketing, gaining superpowers, amplifying marketers, and the future of agencies

“There’s no substitute for trying everything. The great thing about AI is how immediately usable it is. As soon as you hear something mentioned in the news, a friend’s LinkedIn post, or elsewhere, just go and try it.” – David Berkowitz About David Berkowitz David Berkowitz is a veteran marketing agency and technology leader and Founder of Serial Marketing and the AI Marketers Guild. Previous roles have included SVP at Mediaocean, CMO of Publicis agency MRY, and co-founder of the emerging market division of Dentsu agency 360i, advising clients such as Apple, Coca-Cola, Johnson & Johnson, Porsche and Visa. He has written more than 600 columns for leading publications including Advertising Age, MediaPost, VentureBeat, and Adweek, and has spoken at 350 events globally. LinkedIn: David Berkowit