Episode 16 - Tricia Atchison

Embracing the Future with Tricia Atchison 🚀 The future of the channel  is uncertain, and with digital transformation and AI on the rise, we find ourselves in uncharted territory. Tricia Atchison from Equinix joins us on this thought-provoking podcast episode to shed light on how to navigate these turbulent waters and make it all work together. 💼 As we move forward, we really don’t have a choice,  it's essential to learn new technologies and stay motivated, both as leaders and team members. Tricia shares valuable insights on driving demand and revenue while adapting to the ever-changing landscape. 💡 In this open discussion, we explore the significance of sales and marketing alignment, creating exceptional customer experiences (CX) , and ensuring a positive impact on partner experiences (PX) for business growth. 🧠 Delve into the fascinating world of generative AI and discover how to harness its potential to drive innovation and productivity. 🎓 Tricia's wisdom emphasizes the value of being an "always evolving, active participant, a 'student of the game'" to thrive in the dynamic realm of digital transformation. 🎧 Don't miss this empowering conversation with Tricia Atchison. Tune in now to gain the knowledge and inspiration needed to embrace the future with confidence!
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