Good old instant gratification - and why it is problematic for our customer journeys

We live in a world now where we can literally get everything instantly.<br/>And therefore we expect everything instantly.<br/>And if you're a brand who doesn't deliver on this expectation, or set a new expectation unfortunately you may receive some backlash!<br/>It's a problem for consumers and brands really... <br/>And in this episode I am going to explain why you have to take this constant need for 'instantness' into account when mapping out your customer journeys.<br/><br/>DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/<br/><br/>Instagram @bec_chappell<br/>LinkedIn – Bec Chappell <br/>If you're ready to work together, I'm ready to work with you and your team.<br/><br/>How to work with me:<br/>1. Marketing foundations and strategy consultation <br/>2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders<br/>3. Book me as a speaker or advisor for your organisation<br/>4. Get me on your podcast<br/><br/>This podcast has been produced and edited by Snappystreet Creative