Google Ads 101: Understanding Google Ads Jargon

Industry jargon is one of the biggest hurdles to understanding anything. For those who don't live, eat, and breathe Google Ads, Kasim shares some important terms to know and understand.Do you need help keeping up with the complicated jargon of Google Ads? You're not alone. Many people find it challenging to understand the terminology associated with online advertising, which can make it difficult to create effective campaigns. In this episode, Kasim breaks down some of the essential terms and concepts you need to know to learn Google Ads effectively. Whether you're new to the world of digital marketing or just need a refresher, this episode is for you! Join us as we explore industry jargon and learn about everything from click-through rates to ad extensions. So, if you're ready to master the language of Google Ads and start reaching your target audience, hit play, and let's get started!
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0:00 Google Ads 101: Understanding Google Ads Jargon1:07 Google Ads Account1:56 Campaigns2:39 Ad Groups2:58 Ad Rank4:47 Quality Score5:30 Ad Extensions6:08 Impressions6:43 Clicks7:20 CTA7:33 Landing Page8:02 Optimization