Hacks for getting your first users, why you shouldn't be afraid to compete with Big Tech, getting past overthinking & working with influencers w/ Aune Aunapuu (Yaga). Ep 123

Aune Aunapuu is the Founder and CEO of Yaga - marketplace for pre-loved fashion. Launched in 2019, Yaga is one of South Africa’s most popular online fashion platforms, with over 5 million visits per month with over 5 000 new items listed every day. They raised 2.3 M USD at the end of last year from a range of prominent investors with backgrounds in companies such as  Bolt, Planet42, Wise, Veriff, Katana and Klaus.<br/><br/>In this episode we talk about:<br/><br/>Pre-loved fashion and circular economyScrappy tips for getting first users for a new marketplaceDoing business in emerging marketsCompeting against bigtech competitorsWorking with influencers===<br/><br/><br/>Find other episodes on >  https://www.pursuitofscrappiness.co/<br/><br/> Watch select full-length episodes on our YouTube channel > https://www.youtube.com/channel/UCP6ueaLnjS-CQfrMCm2EoTA <br/><br/>Connect with us on Linkedin > https://www.linkedin.com/company/pursuit-of-scrappiness/<br/><br/> Questions/suggestions? Join our Telegram group > https://t.me/pursuitofscrappiness <br/><br/>