How this Founder Started and Grew Two Multi-Million Dollar SaaS Startups in Parallel

In this episode of The Bootstrapped SaaS Operator, Michael Kamleitner shares his journey from founding a software agency to spinning out two successful products, Swat.io (surpassing $5M ARR) and Walls.io (surpassing $2M ARR). He shares insights into the challenges and decisions that shaped his entrepreneurial path, including the transition from agency work to building scalable products.Tune in to learn more about:~ The organic development of product ideas based on customer feedback and needs~ The complexities of running two companies in parallel and the eventual separation into distinct entities~ The role of outbound sales in their growth strategy and key learnings from implementing outbound campaigns
Timestamps: (00:00) - Intro (00:28) - Origin Stories and Company Spin-off (01:49) - Formation of Die Socialisten (03:28) - Size of Die Socialisten (04:40) - Running Two Companies in Parallel (06:16) - Sequential vs. Parallel Approach (08:16) - Leadership Team for Swat.io (09:25) - Revenue and Growth of Swat.io (13:12) - Size and Future Growth Plans for Walls.io (14:09) - Problem Walls.io Solve for its Users (15:09) - What does a Typical Client for Walls.io look like (16:50) - Team Structure and Roles in Walls.io (20:17) - Revenue Split Between PLG and Enterprise Sales (22:05) - Biggest Learnings about Outbound (27:01) - Plans for Scaling Walls.io to Match the Other Product (28:51) - Outro The SaaS Operator NewsletterGet actionable insights from SaaS veterans to grow your MRR.
Join hundreds of PLG founders at: EarlyNode.com/SubscribeFollow Michael KamleitnerOn LinkedIn: https://www.linkedin.com/in/michaelkamleitnerOn Twitter: https://twitter.com/_subnet
Mentioned In The EpisodeWalls.io - A social media aggregator for businessesSwat.io - A social media management tool for professionalsReactSquad.io - React.js Agency for StartupsEarlyNodeOn LinkedIn: https://www.linkedin.com/company/earlynodeOn Twitter: https://twitter.com/EarlyNodeOn Instagram: https://www.instagram.com/earlynode_crew/On Facebook: https://web.facebook.com/earlynodeOn YouTube: https://www.youtube.com/@earlynodeOn TikTok: https://www.tiktok.com/@earlynodeNikolas ChapoupisOn Twitter: https://twitter.com/nikolas_chapOn LinkedIn: https://de.linkedin.com/in/nikolas-chapoupis