How to engage investors, aligning business goals with social values, and identifying overlooked resources and transforming them into valuable products with Linda Klunder from Kumasi Drinks.

Linda Klunder is co-founder of Kumasi Drinks - a delicious tropical cocoa fruit juice made from the flesh surrounding a cocoa bean. Previously the outside of the cocoa bean was never used. It was just thrown away. But Linda and the team at Kumasi took something that normally goes to waste and made it into a soft drink while also helping cocoa farmers earn a little extra income.In this conversation we talk about:grant writing and securing fundingthe role of storytelling and team presentation in attracting investorsidentifying overlooked resources and transforming them into valuable productsshowcasing the team's capabilities to gain the trust and support of potential investorscreatively addressing inefficiencies in industries, potentially uncovering new revenue streamsLearn about Kumasi Drinks at www.kumasi-Drinks.com***Find other episodes on > https://www.innovatorscanlaugh.comWatch select full-length episodes on our YouTube channel > https://www.youtube.com/watch?....v=gq9WcdRAVnk/channe with me on LinkedIn > https://www.linkedin.com/in/ericmelchorGet the Innovators Can Laugh newsletter > https://innovatorscanlaugh.substack.com/<br/>***SAY THANKS💜 Leave a reviewTune in to every conversation about exciting European Startups and Innovators on Apple Podcasts, Spotify, and Amazon! Leave a rating and review so we can keep making amazing interviews!<br/><br/>Listening on a desktop & can’t see the links? Just search for Innovators Can Laugh in your favorite podcast player.<br/><br/>Connect with Eric:<br/>Visit his website: https://innovatorscanlaugh.com<br/><br/><br/>For the Innovators Can Laugh newsletter in your inbox every week, subscribe at https://innovatorscanlaugh.substack.com<br/><br/>Past Guests:<br/>----<br/>Past guests on Innovators Can Laugh include Yannik Veys, Ovi Negrean, Arnaud Belinga, Csaba Zajdó, Dagobert Renouf, Andrei Zinkevich, Viktorija Cijunskyte, Lukas Kaminskis, Pija Indriunaite, Monika Paule, PhD, Vytautas Zabulis, Leon van der Laan, Ieva Vaitkevičiūtė.<br/>-----<br/>Additional episodes you might enjoy:<br/>#55 Yannik Veys - From creating the Uber for service professionals to growing Hypefury<br/>#53 Tzvete Doncheva - Overcoming barriers to get into a VC with Tzvete Doncheva<br/>#50 V...