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How to sell more newsletter ads & sponsorships in 2023 and beyond — with Ryan Sager & Jesse Watkins from Who Sponsors Stuff
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Ryan Sager & Jesse Watkins of Who Sponsors Stuff. They are the co-founders of Who Sponsors Stuff—a database that tracks which brands & businesses are advertising in email newsletters and brings the data straight to you. Ryan and Jesse have a wealth of combined knowledge and success working in the newsletter ad space.
In this episode, Louis, Ryan, and Jesse discuss…
The best ways to prospect for ideal newsletter sponsors
What you should include in your rate card
How to increase repeat advertisers
What you should do if a campaign doesn't perform well
and so much more!
Other Links Mentioned
Who Sponsors Stuff
Newsletter ad calculator
Louis on Twitter
Who Sponsors Stuff on Twitter