Mortgage Content Creation: Action Through Education with Scott Schang | EP 17

In this episode, we sit down with Scott Schang, seasoned mortgage professional and founder of FindMyWayHome.com, as he shares his expertise on a critical topic for loan officers: the art of crafting content that truly resonates with today's digital-savvy consumers. Scott dives deep into the dynamics of modern content creation, invaluable tips, and how it can enhance a mortgage originator’s reach, engagement, and ultimately, their success. Resources Mentioned:Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller - https://amzn.to/3Z4M7UmNO B.S. Series by Dan Kennedy: https://magneticmarketing.com/content<br/>Free Resources:Get Our Free Billion Dollar Mortgage Playbook: https://www.goodvibesquad.com/playbookAccess Our Free Training & Resources: https://www.goodvibesquad.com/resources/<br/>Connect with us: Facebook: https://www.facebook.com/goodvibesquadInstagram: https://www.instagram.com/goodvibesquads/LinkedIn: https://www.linkedin.com/company/goodvibesquad/<br/>