Nikki Parkinson shares her secrets on building a brand and the how she has navigated the Styling you journey.

You may Nikki Parkinson from @stylingyou instagram, her blog of the same name or maybe from her fashion range @stylingyouthelabel?  She is one busy woman and loves what she does!<br/><br/>I was beyond excited to chat with Nikki about her journey and her passions and her multi-passionate life she leads.  She has so much to share and is so generous in her knowledge.  <br/><br/>We talk about the start of her journey, her beliefs, what is important when creating a fashion brand and how she is an inclusive size brand , meeting THE Trinny Woodall (arghh so jealous) and why she is happy not to chase other peoples version of success.<br/><br/>A chat with Nikki would not be complete without talking about influencers and influencer marketing and she shares some tips on getting the most out of the relationship.<br/><br/>I hope you love this episode and cannot wait to hear your insights!<br/><br/>To check out Nikki's website and blog head to https://www.stylingyou.com.au/ you can follow her on instagram at  @stylingyou  and @stylingyouthelabel<br/><br/>To catch my free webinar on Building a profitable product business register here. And if you want a Roadmap to Building a Profitable Product Business head here for directions!<br/>I'm Mel! from @thelotco <br/>Find more details at https://www.thelotco.com.au/<br/>Business Coach teaching creative business women how to build a scalable and profitable million-dollar product business.<br/>Grab my 8 step checklist on building a profitable product business.