Novel Marketing And Christian Publishing With Thomas Umstattd Jr.

What are some of the most effective ways to market your book? What strategies have remained the same despite the rise of new tactics? What are the best ways to reach a Christian audience? Thomas Umstattd Jr. gives plenty of tips in this interview. In the intro, Freedom, fame, or fortune — what do you want as an author?; Built to Move: The Ten Essential Habits to Help You Move Freely and Live Fully by Kelly and Juliet Starrett; and my AI for authors webinars, plus Audio for Authors: Audiobooks, Podcasting, and Voice Technologies, and money books. This podcast is sponsored byKobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to theKobo Writing Life podcastfor interviews with successful indie authors. Thomas Umstattd Jr. is the CEO of AuthorMedia.com, an award-winning professional speaker, nonfiction author, and host of the Novel Marketing Podcast and the Christian Publishing Show. You can listen above or onyour favorite podcast appor read the notes and links below. Here are the highlights and the full transcript is below. Show Notes The fundamentals of marketing fiction Content marketing for fiction Utilizing the nonfiction themes beneath your fiction for marketing The hallmarks and history of Christian publishing Why readers choose certain genres Tips for pitching a podcast You can find Thomas at AuthorMedia.com and listen to his podcasts at NovelMarketing.com and ChristianPublishingShow.com Transcript of Interview with Thomas Umstattd Jr. Joanna: Thomas Umstattd Jr. is the CEO of authormedia.com, an award-winning professional speaker, nonfiction author, and host of the Novel Marketing Podcast and the Christian Publishing Show. So welcome to the show, Thomas. Thomas: Thanks, Joanna. It's great to be here. Joanna: Oh, yes. It's exciting to talk to you. But first up— Tell us a bit more about you and how you got into writing and podcasting, and now running a business for writers. Thomas: So back when I was in college, I started writing a book, as many college students do. I went to a writers' conference to sell my book, and I was in the marketing session, and the lady speaking was like, “You've got to start a blog. You've got to have a website.” All of the authors were terrified, like, how do I do that? I've been building websites since I was a kid. I met a real author there at this conference, and I was like, ‘well, I'll build your website for free, no problem.' So I built