Prioritizing educating customers on best personal care practices with Eric Bandholz (Founder & CEO of Beardbrand)

On this episode of Retention Chronicles, we’re joined by Eric Bandholz, Founder & CEO of Beardbrand. Host Mariah Parsons and Eric discuss Beardbrand’s content strategy in the early days, empowering customers to love themselves and the trickle down effect on team morale, building a business around what Amazon can and can’t do well, bringing value first to customers with educational content, affiliate marketing, SEO, and organic social, & more!Register for our LIVE PODCAST: https://gomalomo.com/resources/live-podcast-bfcm