(Successfully) Co-Marketing With Other Agencies w/ Sam Dunning

If your agency’s become a trusted advisor to your clients, then you’re probably getting asked for recommendations & advice all the time.<br/><br/>I can border on a feeling of frustration if you’ve faced this enough:<br/><br/>Can you help with this?<br/><br/>Do you know anyone you’d recommend for that?<br/><br/>If your clients are asking about other areas where you *can’t* help, you hate to not be able to help.<br/><br/>But…<br/><br/>What if you could add more value to your clients AND tap into partnerships that could generate net-new clients for your agency?<br/><br/>Sam Dunning, Co-Owner of Web Choice, an SEO, Web Design & Web Development Agency serving B2B brands, has done exactly that–quite successfully as you’ll hear from a few examples he shares in today’s episode.<br/><br/>Sam & his team at Web Choice have intentionally built partnerships with 2 types of organizations that have create 2 new sources of new pipeline for their agency:<br/><br/>Software companies offering solutions related to their area of expertise & other agencies offering the services they don’t.<br/><br/>In this episode, you'll learn:How to identify the right potential partners based on your niche & ICP<br/><br/>The 2 ways to engage with these partners to drive new pipeline for your agency<br/><br/>3 specific tactics you can use once you’ve established a new partnership<br/>And, since SEO is their agency’s specialty, he also shares 3 specific blog collaboration plays you can run with a partner company.<br/><br/>Connect with Sam on LinkedIn: https://www.linkedin.com/in/samdunning/<br/><br/>Find his podcast here: Business Growth Show<br/><br/>Want to get more content to support your agency life? <br/><br/>Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife. <br/><br/>This podcast is brought to you by Teamwork.com.