The Business Behind the Lens with Peggy McCartha

Business As Unusual, is a series produced by BiCurean Consulting. We present Entrepreneurs, Innovators, CEOs, & Founders who are innovating the way we do business. This episode we are chatting with Peggy a Headshot Strategist and Founder of the TimeBenders Community.
Peggy is a professional photographer with over 30 years of experience. During the pandemic, she was unable to pursue her passion due to restrictions. However, she discovered a new avenue for her skills by offering consultations on Clubhouse and Zoom. She started talking about branding and realized the importance of headshots in marketing strategies. A person she met suggested she trademark herself as the "headshot strategist," and although Peggy initially dismissed the idea, she soon embraced it. Within three weeks, she established a standalone program and began helping people from all over the world with their headshots. As demand grew, Peggy expanded her services to include teaching photographers in a comprehensive certification course. Now, her main focus is supporting other photographers in running successful businesses. Peggy's journey unfolded unexpectedly, but it has become a thriving and fulfilling chapter in her professional life.
Websitehttp://www.HeadshotStrategist.com
Contacthttps://tidycal.com/peggy/photographers
Links@PeggyMcCartha
Lightly edited and produced by BiCurean Consulting, BiCurean.com.  My show is ad-free and will stay so. You don't get anything extra for becoming a member- other than the warm fuzzy feeling of supporting a human following their passion. If you can contribute & feel inspired to- please do. Either way, thanks for listening! https://plus.acast.com/s/business-as-unusual. <br /> Hosted on Acast. See acast.com/privacy for more information.