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The Power of Branding, Owning Rental Properties, and Increasing Visibility with Paul Neal
In this episode, Barbara and Paul discuss: Why people should own their own place instead of renting<br /> How Commercial Financial Solutions help businesses grow and expand their businesses<br /> How does Vantage Point Commercial Capital promote its brand, increase its visibility, and stand out against competitors Key Takeaways: “I’m a serial entrepreneur at heart. All of my spheres of influence are business owners and entrepreneurs. I spend my time and energy adding value to those people from a business standpoint, giving them insight, advice, direction, be a sounding board, helping them grow and overcome any specific challenges they may be facing.” – Paul Neal Connect with Paul Neal: Website: https://vpc.capital/<br /> LinkedIn: linkedin.com/in/paul-neal-47b8478<br /> YouTube: https://www.youtube.com/@vanta....gepointcommercialcap Connect with Barbara Hales: Twitter: @DrBarbaraHales<br /> Facebook: facebook.com/theMedicalStrategist<br /> Business website: www.TheMedicalStrategist.com<br /> Show website: www.MarketingTipsForDoctors.com<br /> Email: Barbara@TheMedicalStrategist.com<br /> Books:<br /> Content Copy Made Easy<br /> 14 Tactics to Triple Sales<br /> Power to the Patient: The Medical Strategist<br /> YouTube: TheMedicalStrategist<br /> LinkedIn: www.linkedin.com/in/barbarahales TRANSCRIPTION Dr. Barbara Hales: Welcome to another episode of Marketing Tips for Doctors. I’m your host, Dr. Barbara Hales. Today, we have with us a special guest. It is none other than Paul Neal, the founder and principal funding strategist at Vantage Point Commercial Capital, which focuses on helping entrepreneurs and real estate investors win by funding their growth and dreams in non-traditional ways. Welcome to the show, Paul. Paul Neal: Thank you, Barbara. I’m excited about being here with you today. Owning vs. Renting Dr. Barbara Hales: Paul, you mentioned that you help entrepreneurs in terms of their office space. Tell me, why should people own their own place instead of renting? Paul Neal: That’s a great question, Barbara. If you have a local business in an area, and it’s operating, and you’ve established that business and you have a pretty solid projected future, the question I always ask business owners and entrepreneurs in that scenario is, why do they own the home that they live in? There are a lot of common reasons why you do that – you want to control the home, you want to decorate it, you want a place to call your own, you want to build equity, you want to get the tax advantages of owning a home. At some point, you may use that home, if you move, as a retirement investment, as an investment property, or realize a capital gain when you sell. There are a lot of similarities if you own your own business. We can look at some of the same reasons why you should own the building that you’re in, just like the decisions you’ve already made to buy your house. There are tax reasons. There are control aspects. You’re building tangible value and equity. In fact, your business can be worth more with real estate associated with it. You can build a retirement income stream out of that property. There are a whole host of reasons, but that’s kind of the high-level reasons why entrepreneurs should buy the building. Funding Solutions for Businesses Dr. Barbara Hales: Do you have any suggestions on how they should fund that? Paul Neal: There are a lot of misconceptions there on how to fund it. I think that’s one of the reasons why entrepreneurs, business owners, professionals, doctors, dentists, and so forth, don’t make the plunge initially or they d