Travis Mitchell: The Mastermind of HBCU Week on MPT and the Future of Public Media

In this compelling episode of The Truth in this Art, we sit down with Travis Mitchell, the force behind Maryland Public Television's thought-provoking and community-focused content. An industry veteran with over three decades of media experience, Mitchell serves as the Senior Vice President and Chief Content Officer at MPT. With degrees from Morgan State University and the University of Pennsylvania Graduate School of Education, he is a leading voice in the field, dedicated to educational and impactful storytelling. Mitchell's illustrious career includes an honorary doctorate from Shaw University and extensive work on highlighting the value of HBCUs through innovative media strategies.In this episode, we discuss: The pivotal moments that shaped Travis Mitchell's career journey which led him to become the Senior Vice President and Chief Content Officer at MPT. A look back at his transformative years at Morgan State University, exploring how his early interactions with media laid the foundation for his passion in storytelling and content creation. The guiding principles behind content curation at Maryland Public Television and how they align with MPT's broader mission and vision. Mitchell's top three actionable insights on cultivating and sustaining a dedicated audience for media content. A deep dive into narrative choice: How Mitchell selects compelling stories for MPT projects and what themes or emotions resonate with him.
HBCU Week on MPT
One of the most intriguing aspects of Travis Mitchell's work is his commitment to HBCU representation in mainstream media. As the founder of HBCU Week on MPT, Mitchell has carved out an entire primetime schedule dedicated exclusively to Historically Black Colleges and Universities. Now in its fourth season, the initiative aims to expand nationwide through PBS, highlighting the cultural and educational significance of HBCUs across America. Mitchell envisions a future where every HBCU in the nation will have its story told, a testament to his dedication and love for these storied institutions.
Join us for an in-depth conversation with a visionary leader who not only understands the power of media but is actively leveraging it to tell vital, untold stories at the intersection of arts, culture, and community.
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The Truth In This Art, hosted by Rob Lee, explores contemporary art and cultural preservation through candid conversations with artists, curators, and cultural leaders about their work, creative processes and the thinking that goes into their creativity. Rob also occasionally interviews creatives in other industries such as acting, music, and journalism. The Truth In This Art is a podcast for artists, art lovers and listeners interested in the creative process.
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