Visa's network-of-networks strategy and vision for Web3 commerce, with Visa Europe's SVP Emma Kerr

Lex chats with  Emma Kerr - Senior Vice President, Head of Strategic Partnerships, Europe at Visa - one of the world's largest payment networks. In this episode, Emma unravels Visa's comprehensive definition of commerce and the nuances of being a merchant. She shares her remarkable journey within Visa and the evolution of payment networks over time. The discussion delves into the intriguing concept of the "network-of-networks," exploring Visa's strategic position amidst the ever-changing landscape of payments, including the emergence of crypto and Web3. Emma sheds light on the exciting world of Web3 commerce, where utility, value, and digital objects converge. They discuss the significant value of non-fungible tokens (NFTs) and digital object wrappers, and how they shape the future of the crypto industry. As they look ahead, they predict the evolution of digital objects and crypto payments, envisioning a shift from primitives to highly interactive software and the seamless integration of crypto into payment rails. The episode concludes with Emma offering insights into Visa's forward-thinking strategy to navigate the multi-rail payments landscape and maintain hyper-relevance in this dynamic and complex space. MENTIONED IN THE CONVERSATION Visa's Website: https://bit.ly/3Owc5MOEmma's LinkedIn profile: https://bit.ly/3Kjr3DD Topics: Payments, crypto, paytech, NFT, web3, commerce, network, payment network, payment rail, E-commerce Companies: Visa, USDC, VisaNet, Visa B2B Connect ABOUT THE FINTECH BLUEPRINT 🔥Subscribe to the Fintech Blueprint newsletter to stay at the forefront of Fintech and DeFi: https://bit.ly/3hyhlC2 🤝 Partner with Fintech Blueprint through sponsorships: https://bit.ly/3UZllsV 👉 Twitter: https://twitter.com/LexSokolin TIMESTAMPS 1’12”: Unpacking Visa's definition of commerce and merchant: Understanding the scope and qualifications 5’14”: Unveiling Emma’s journey within Visa: Exploring her career progression and during the evolution of payment networks 11’36”: Navigating the network of networks: Visa's position in the evolving landscape of payments and the categorization of crypto and Web3 16’09”: Exploring Web3 commerce: The intersection of utility, value, and digital objects 20’15”: Unraveling the value of NFTs: Why non-fungible tokens and digital object wrappers matter 22’44”: Breaking down the future of NFTs and crypto: Scaling, interoperability, and evolving value propositions 25’56”: Predicting the future of digital objects and crypto payments: From primitives to interactive software & integrating crypto into payment rails 29’25”: Constructing the future of crypto infrastructure: USDC integration and layer 2 solutions 31’55”: Navigating the multi-rail payments landscape: Visa's strategy for staying hyper relevant 33’29”: The channels used to connect with Emma & learn more about Visa