What should my affiliate newsletter and overall communication cadence be?
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09/13/23
JEBCommerce Founder, Jamie Birch, takes a question from a prospective client: “What should my affiliate newsletter and overall communication cadence with my affiliates be?”Jamie discussed these points:Don’t communicate too littleDon’t communicate too oftenOnly communicate with your affiliates when you have something impactful to sayIf you don’t have anything impactful to say, find something impactful to sayNo less than quarterly because of seasonality, but that really isn’t enoughUse both in network and outside network communication methodsFind the preferred communication mediums of your affiliates and focus on thatGive it a listen!
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