15: Ayushi: The role of Authors in Social Media and how to Make Yourself stand out on TikTok

Emily and Sarah ask Booktoker Ayushi to spill the tea about authors entering reviewer spaces and breaks down the etiquette of authors interacting with reviewers on social media. Ayushi is behind the wildly popular Bookwormbullet on Tiktok and our conversation delves into her experiences creating video content, what kind of work and time are involved in being a content creator on TikTok and navigating trends in the digital book community.Ayushi breaks down what kind of trends have grown on TikTok and the rise of romance books vs fantasy on TikTok and what is drawing readers to certain videos. She digs into what makes a book go viral on TikTok, gives perspective on what an author can do to promote their book on TikTok, the power of tropes and strong emotions in an author’s book and how to make your social media presence stand out.This interview is for anyone curious about the Booktok world, and who wants an insider’s scoop on the fast paced world of the TikTok book community.Ayushi aka Bookworm BulletTikTokInstagramGoodreads<br />Books Mentioned - We strongly encourage that listeners purchase these titles from their favorite indie bookstoreAdam SilveraCirce by Madeline MillerColleen HooverSarah J. MaasYou've Reached Sam by Dustin ThaoBlood Heir Trilogy by Amélie Wen ZhaoRadha & Jai's Recipe for Romance by Nisha SharmaFor She is Wrath by Emily VargaHope Ablaze by Sarah Mughal Rana<br /> Come back every second Thursday for a brand new episode of On the Write Track Pod. Make sure you hit the follow button to get notified, and like and subscribe to the podcast wherever you listen! Sign up to our Patreon where you can receive exclusive perks, some for as little as the cost of a coffee!Did you enjoy the episode? Please leave us a review! It really helps the podcast, especially since we're just getting started.Follow the podcast @OntheWriteTrackPodcast on Instagram. Also connect with Sarah and Emily on Instagram or TikTok!