19. Bud Light - Marketing at it´s finest!

Welcome back Transatlantics! This is our secopnd episode in English.We that means, Robert (Toronto CA) and Patrick (Dresden GER), friends for more than 17 years and devided by a frew thousand Kilometers. But distance doesn´t matter for a real friendship.With this podcast we are exchanging thoughts, want to provoke a bit your gray cells and want to have lot of fun. But our main goal is to compare the Canadian/US news against German news.Today we´re diving into a marketing decision wich has caused a lot of trouble and questions.ForbesTagesschauNY TimesNY PostForbesNY Post