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#21 - Interview with Varun Jaitly(Director of Product Marketing, Cloudera)
In this episode of the B2B Messaging Podcast, join us with Varun Jaitly, the Director of Product Marketing at Cloudera. Varun shares his journey from an engineering start to the dynamic world of product marketing, via tech journalism. Discover Cloudera's collaborative approach to messaging, where product marketing, sales, and tech trends converge. Learn the importance of data-driven decisions with metrics like web traffic, as well as the power of qualitative feedback in shaping messages. Varun shares about kick starting his product marketing journey in a startup and his early projects there. He underscores the necessity of customer engagement and leveraging platforms like LinkedIn. Tune in for such insights now!