34 - Leveraging Your Brand's Identity with Katie Woods of Wichita Sports Commission

In this episode, I sit down with Katie Woods of the Wichita Sports Commission to talk about the NBC (National Baseball Congress) World Series.<br/><br/>Katie joined as the new Marketing Director of the Sports Commission and Tournament Director for the NBC World Series. <br/><br/>Katie and I dig into:<br/>1. Insights into leveraging your brand, and how to share what makes you special<br/>2. How they used visual marketing to increase their awareness<br/>3. How learning to listen helped craft a marketing plan that celebrated 89 years of history <br/><br/>Katie can be reached - katie@wichitasports.comSports Marketing Machine on LinkedIn<br/>Sports Marketing Machine on Instagram<br/>Book a call with Jeremy from Sports Marketing Machine