Arrows: Stuart Balcombe on platform-native content and knowing your reader

On episode #15, Jimmy speaks with Stuart Balcombe from Arrows. They discuss:- Why Arrows doesn't have or want a content calendar
- The importance of platform-native content
- Why Arrows puts an "unsubscribe" link at the top of every newsletter👉 You can follow Stuart Balcombe on LinkedIn here: https://www.linkedin.com/in/stuartbalcombe/👉 You can learn more about Arrows here: https://arrows.to/