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Brendan Kane On One Million Followers And Successful Business
Brendan brought some tremendous wisdom to this conversation. Many articles refer to him as worlds best “growth hacker”. But in this interview, we hear why that often has a negative connotation and the way he really views his work. Essentially, he builds systems that help people achieve their business growth and marketing objectives in the shortest amount of time possible.When asked what his thoughts were on building revenue streams vs creative when first starting out as an entrepreneur, he asked "if you were paid no money, would you still do it?" It’s so important to understand what your goal is when deciding what to work on next. Start by asking yourself, why do you want to do this? Do you actually want to?We got into the idea of building a foundation for being a business owner by understanding that question and more. There were two very consistent themes of this episode. Two Keys To Success In Life & BusinessFirst off, if you want to have business and financial success, all you have to do is solve people’s problems. Get better at problem solving. It really is that simple, if you get better at finding solutions to things that others struggle with and you continue to improve your ability to provide a solution then you will never have to worry about money.Secondly, everything comes down to communication. Your ability to sell your solutions is a perfect example. How do you let people know that you could really help them? Conflict resolution, leadership and collaboration all yield positive business and social media results. And each one of these topics result from good communication. So if you were to focus on a skill to improve, communication is always a good one.Brendan shared what he learned from working with social media stars like Taylor Swift, Jay Shetty and Prince EA. He tells us how first off it is very possible to start from scratch and build a massive following. But, it comes down to developing the ability to create a one to one connection with your audience. Many people think it’s a one to many platform and that is where they go wrong. We got into some great conversations about how to create hookpoints to grab attention in the first few seconds of a piece of content. We also discussed a few different ways you can make money from a social following. Brendan is by far one of the most well rounded, experienced leaders in the industry of online, social media driven business and it is a great episode to learn from for sure.10 Things To Remember For Business & Social Media MarketingStart with mindset. Learn where stress and anxiety come from and put strategies in place that work for you to build this mental foundation. Or else you will not succeed. Don't start a business just be cause you like the idea, or you see someone else doing it. You should have your own reason for starting that model and a purpose that drives you to keep going.Find a mentor that can provide you some specific expertise, help push you to be your best and be there to listen in the tough times.The first business specific step is to start with a problem in the world that you can solve. Always start there. Ask yourself, what problem do you see in the world around you that you have, or are motivated to find a solution for? Understand that everything comes down to communication. Sales, content creation, marketing, conflict resolution, leadership, and collaboration are all about communication. Keep improving communication and you will succeed.You don't need traditional sales, you can build marketing content and focus on service without ulterior motives and if you provide solutions for people they will simply want to consume your content, hire you, buy your product, without you having to talk them into something.Focus on building leverage by creating social media content that serves, not sells, your audi