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E013: Unlock 80% Klaviyo Open Rates & 75% CTR with Transactional Emails/SMS | Yaw Aning, CEO at Malomo
Don't miss out on this game-changing episode if you're aiming for sky-high email and SMS engagement rates, satisfied customers, and a streamlined support team.Yaw Aning, Co-Founder and CEO of Malomo, graces 2% The Podcast to reveal how Shopify merchants can leverage their shipping experience as a potent retention marketing tool.Discover immediate, actionable strategies for optimizing your transactional experiences across email, SMS, and on your website. Yaw draws upon his extensive knowledge to explain why the post-purchase experience—especially order tracking—isn't just another customer touchpoint but a powerful mechanism for enhancing customer satisfaction and increasing sales.What You'll Learn:
The "crawl/walk/run" strategy for optimizing your transactional customer journey
How to transform an order tracking page into a customer experience and revenue powerhouse
The unparalleled impact of transactional emails and SMS on post-purchase engagement
Strategies for converting shipping delays into opportunities
Ways to reduce "Where is my order?" support tickets
How to seamlessly integrate your Attentive, Postscript, Klaviyo, Loop Returns, Status, Rebuy Engine, and Carro features on your tracking pages
And much more!
Yaw emphasizes the critical importance of the customer transactional experience, urging brands to take control and align it with customer expectations, brand values, and revenue objectives.For a complete episode recap and bonus content, visit Carro's Podcast Page.2% The Podcast is brought to you by Carro, the leading collaborative commerce platform for DTC brands. Access over $100M in inventory for your store starting at just $35/month. Get started here.Connect with Yaw Aning
LinkedIn - https://www.linkedin.com/in/yawaning/
Email: Yaw@gomalomo.comConnect with Blake Imperl
LinkedIn - https://www.linkedin.com/in/blakeimperl
Resources Mentioned:
Klaviyo - https://www.klaviyo.com/
Postscript - https://postscript.io/
Attentive - https://www.attentive.com/
Dylan Whitman - https://www.linkedin.com/in/dylanwhitman/
Collaboration https://www.blueland.com/ / https://rocketchocolate.com/